Keynote Presentation:Cross Media Week / Picnic06 – 2 comments
Creating New Markets
Google has developed into a new media powerhouse which has not only transformed the search market but which is also creating new areas of information exchange and creation.
with:
Speaker:
• Lorraine Twohill, Marketing Director Europe, Google (United States)
2 comments
download the idea!
Download Google Creation presentation > www.uploading.com/?get=G0LAAX30
The best is yet to come! ;-)
27 Sept 06, 15:45
Mr xem | Content Creator, 27 Sept 06, 15:45
The Next net > google creation
Google Creation would can build broad intellectual property contents in digital format, to be eagerly digested by the iPod-PSP-mobile-toting, media-insatiable consumers of the MySpace Generation. Focus on the development and acquisition of original content, whose development will be derived from "participatory pop culture", which means that Google Creation will leverage their growing social networking property to generate audience involvement through user-generated content.
Google Creation would be an emerging entertainment and digital media Killer App capitalizing on the global convergence of the traditional entertainment industry and the "participatory pop culture" revolution of online communities and digital technology. The highly-coveted entertainment industry demographic comprises 70 million-plus consumers with an estimated spending power in excess of $200 billion annually.